The healthcare industry is large, complex and so entrenched in current methods of benefits delivery that transformational disruption is difficult. Suppliers outside the healthcare marketplace are the best hope for disruptive innovation.
By Donna Benjamin

The healthcare marketplace is a vast complex that is under fire for failing to improve care delivery and lower costs despite advances in technology, forward-thinking government initiatives, and consumer needs. Innovation is crucial to achieving change in every industry, but innovation usually flows from competition.

Unfortunately, competition is minimized by the recent trend of hospital and medical f....