As director of diversity and supplier relations at Kellogg, Cathy Kutch and her team have been instrumental in reaching $295 million in total diversity spend at the company last year. While managing the program, Cathy has co-chaired the Supplier Diversity Breakfast and Supply Chain Summit for the last 5 years for the Michigan Minority Business Development Council. She has also on the boards of the Michigan Minority Business Development Council, Michigan Hispanic Chamber of Commerce and the Woman Enterprise Council Great Lakes.

Kellogg’s supplier diversity initiative began in the early 1980’s and has grown from $49 million dollars of spending in 1999 to a goal of $310 million in 2009, including $80 million in 2nd tier spending. Over the last eight years, the team has developed programs to enhance diverse supplier value and increase customer satisfaction by improving relationships while also establishing a supplier recognition process.

Cathy sees success when her team develops and implements new processes that demonstrate supplier diversity is becoming embedded in corporate culture and throughout the entire supply chain.

Favorite Quote

“It’s not enough to aim, you must hit”. It is important to put processes in place that add value and get results. Keep evaluating and adjusting events, processes, strategies to get results.

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