Top Story

Empowering Change: USPAACC’s CelebrASIAN 2024 Opens More Doors to Business Opportunities

Doors to more business opportunities were opened to hundreds of participants at America’s largest and longest-running business development conference convened by Pan Asian Americans – CelebrASIAN Business + Procurement Conference 2024: Empowering Change – held May 29 to 31 at The Hotel at Avalon in Alpharetta, Georgia.

CelebrASIAN is the annual flagship event of the US Pan Asian American Chamber of Commerce Education Foundation (USPAACC).

Hundreds of top-caliber participants from across industries – Fortune 1000 corporations, government agencies, large nonprofits, and the small, diverse, and underserved business communities – all gathered under one roof for three days of substantive panel discussions, actionable workshops, and exclusive business networking events.

“For 39 years, CelebrASIAN has launched, expanded, empowered, and energized thousands of successful business partnerships,” said Susan Au Allen, USPAACC CEO. “This year is no different. We pulled out all the stops and produced one of the most impactful business events of the year, where conference participants discussed bold and strategic ideas and solutions, created new and exciting opportunities, and forged vital and enduring business relationships.”

USPAACC continues to be the market leader in opening doors and connecting Pan Asian American businesses with Fortune corporations, government agencies at the federal, state and local levels, and with all small, diverse and underserved/disadvantaged businesses all over the United States. U.S. Small Business Administration (SBA) Administrator Isabelle Castillo Guzman and Deputy Administrator Dilawar Syed have expressed that USPAACC’s mission and work align with the SBA’s and gather the most diverse business participants they have ever seen.

Conference participants connected and learned from more than 126 A-list speakers and experts, industry innovators, movers and shakers, decision-makers from Fortune 1000 Corporations, high-level government officials, national nonprofit leaders, premier vendors, and successful entrepreneurs.

Among this year’s agenda included the popular and signature programs such as the Chief Procurement Officers (CPO) Forum, Supplier Diversity Champions, Supplier Diversity Procurement Leadership Caucus, WISE (Women Initiative for Strategic Empowerment), Doing Business with Corporations, Doing Business with Federal Government, Healthcare and Pharmaceutical Panel, What’s Your Pitch Innovation Competition, Fast 100 Asian American Business Awards, Prescheduled 1-on-1 Business Matchmaking Meetings, Grow Together Connection Place, etc., – made all the more relevant and significant by shared best practices, unique insights, innovative solutions, invaluable advice, key trends and outlook, and more.

Leading major corporate sponsors Nationwide, Wells Fargo, Google, JPMorgan Chase, and T-Mobile, were joined by prime Asian American business sponsors Ampcus, VDart, among many others.

To learn more about CelebrASIAN 2024, visit