Workrise, the leading workforce management platform for the skilled trades, announced the appointment of Allen Narcisse as its Chief Operating Officer (COO). Narcisse, who most recently served as Head of Market Strategy at Lyft, will lead Workrise’s marketplace growth initiatives across the U.S.

“Allen joins Workrise at a pivotal and exciting time for the company as we accelerate the next phase of our growth plan,” said Xuan Yong, Workrise co-founder and CEO. “He brings leadership and market-based strategy experience, which will enable us to capture big opportunities as infrastructure investments increase and workers change the way they seek jobs. Allen is a key addition to our executive team as the tremendous demand for sourcing skilled workers continues.”

“Filling the skilled labor gap will be essential to our continued economic growth and recovery and Workrise is at the forefront of that effort,” said Allen Narcisse, Workrise COO. “Workrise has already proven that traditional ways of staffing large projects are ripe for disruption. I look forward to joining this talented team and helping the company scale its tech-enabled solution for the skilled trades to additional markets across the country.”

Narcisse joins Workrise from Lyft where she spent the last four years. Prior to his role as Head of Market Strategy for the online rideshare provider, Narcisse served as Regional Vice President, Regional Director and General Manager. Narcisse also spent two years as General Manager for UberEats and is the co-founder of Ebyline, Inc., a software company that connects companies with experienced, vetted freelancers to create exclusive high-quality content for publishers and brands. Narcisse began his career as a staff consultant at Arthur Andersen, LLP, before joining the Los Angeles Times as a Director and then Paramount Pictures as Vice President of Strategic Planning and Business Development.